Social Media Specialist

SMS1

The Social Media Specialist certificate prepares graduates to create and administer content on all social media platform to build an audience and ensure customer engagement. The specialist may also monitor site metrics, respond to reader comments, and oversee creative design.

Certificate Requirements

Requirements List

COMP 1000Introduction to Computer Literacy

3

BUSN 1470Professional Communication Skills

3

CIST 1510Web Development I

4

MKTG 1100Principles of Marketing

3

MKTG 2500Exploring Social Media

3

or

MKTG 2550Analyzing Social Media

3

MKTG 2210Entrepreneurship

6

MKTG 1370Consumer Behavior

3

Total Credit Hours: 19

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