Catalog 2019-2020

ART 322 Branding and Packaging Design

This course explores three-dimensional design as it applies to product containers. Branding, type, layout, design, and form are synthesized to create commercial packaging. Design solutions are developed from branding concept to three-dimensional package designs. Relationships between form and function, cost and creativity will be addressed to develop cost-effective packaging designs at a professional level. Lab fee required.

Credits

4

Prerequisite

ART 305 and ART 309